GrowthOS
Globe Life · Arias Organization
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Password

Good morning, Shane 👋

Here's your recruiting pipeline at a glance.

47
Total Prospects
+8 this week
12
Interviews Scheduled
3 this week
47
AI Sequences Active
Running now
6
Agents Onboarded
This month
34%
Response Rate
Up from 18%
New Hire Onboarding — 4 Steps to Send
1. XCEL Signup
Pre-licensing course
2. Pipeline Call
Mon 7pm EST — copy info
3. Exam Video
Brandon Bennett
4. Arias Portal
Onboarding login
Pipeline Overview
Recent Activity
Recruiting AI
Ask anything
AI
Hey Shane! 👋 You have 3 hot prospects who watched your video but haven’t filled the form. Want me to send a follow-up?
AI
2 interviews tomorrow — confirmation texts sent to both automatically ✓
Upcoming Interviews

New Hire Onboarding

Everything to send a new hire — in order — from “yes I’m in” to licensed agent.

1
Enroll in the Pre-Licensing Course (XCEL)
This is step one for every hire. The pre-licensing course determines if someone is officially on the team. Once they enroll and send you the order confirmation screenshot — they’re hired.
Open XCEL Portal
Walk them through it step by step:
1
First dropdown → select their resident state
2
Second dropdown“Get License”
3
Third dropdown“Life”NOT “Life and Health”
4
Hit “Find Courses” — they’ll see exactly one course
5
Add to cart — only $50 (normally $200 — we’re contracted through the union with XCEL 🙌)
6
When asked “Do you have an XCEL account?” — hit “No” and create a new account
7
Screenshot the “Thank you for your order” page with the order number
Text you that screenshot → you log them in and they’re officially hired!
💬 What to say: “Go to the XCEL link, pick your state, then Get License, then Life — just Life, not Life and Health. Hit Find Courses and you’ll see one course. Add to cart — it’s $50 through our company. Create your account, then screenshot the thank-you page and text it to me!”
2
Send the Pipeline Call Info
After they enroll in XCEL, send Joey Crivelli’s weekly Zoom call. He covers how to make money, the mindset required, and what it takes to succeed. Send this the same day they enroll.
🚨 PIPELINE CALL 🚨
Every Monday
7:00 PM EST
Zoom
Meeting ID: 381 170 8278  ·  Passcode: rz123
✓ Joey Crivelli — a partner with the company — hosts this call for people getting their insurance license. He covers how to make money in this business and what it takes to reach the next level: attitude, disciplines, and work ethic.
3
Share the Pre-Licensing Exam Video
Send them this video of Brandon Bennett explaining how to get through the pre-licensing course as efficiently as possible. Tell them to watch it before they start studying.
How to Pass Your Pre-Licensing Exam
Brandon Bennett · Globe Life Training
💡 Tip: Most people who watch this video pass their exam on the first attempt. Make it mandatory before they open the study materials.
4
Send the Arias Life Onboarding Portal
After they’re enrolled in XCEL, send this link. This is where new hires access study materials, team resources, product training, and everything they need day one forward.
Message to send:
“Congrats on getting enrolled — you’re officially on your way! 🎉 Log in here for your study materials and everything you need: https://agents.ariaslife.com/onboarding/login?hm=14285 — let me know when you’re in!”

Prospect Pipeline

Track every recruit from first contact to hired agent.

Messages & Templates

Find prospects by niche, select accounts, load the right script, copy and send.

Templates
Select a template
Insert: {first_name} {video_link} {booking_link}

90-Day Follow-up Sequences

Add a prospect, set their start date, and Twilio fires real SMS texts automatically on schedule.

Twilio not connected. Connect Twilio in Settings to enable real SMS sending.
Add to Sequence
Once added, Twilio will automatically send the Day 1 text immediately, then follow-up texts on Days 3, 7, 14, 21, 30, 45, 60, and 90. You'll get a notification when someone replies.
Active Sequences 0
90-Day Timeline
Twilio SMS Not Connected
Get your keys: Sign up at twilio.com → Dashboard → Account Info. Free trial includes ~$15 in credits (~1,500 texts).

Interview Scheduler

Schedule calls and AI handles all reminders automatically.

June 2026
Su
Mo
Tu
We
Th
Fr
Sa
Scheduled This Month
Quick Schedule
Auto Reminders

AI Outreach

Generate personalized DMs and copy your recruiting links.

AI DM Generator
Your Recruiting Links
🎬
Iron Circle

Content Studio 2.0

The most complete recruiting content engine in the insurance space. Outsmart the algorithm. Fill your pipeline.

✓ AI Powered
✓ Platform Optimized
Script Generator
Your Script
Click "Generate Script" to create your viral recruiting script. Each script is engineered for maximum hook retention and recruiting conversion.
Filming Notes
Filming tips will appear after generating your script.

🕙 Social Media Scheduler

Plan, schedule and track all your Instagram & TikTok posts in one place.

June 2026
Best Post Times
Instagram
Mon–Fri: 9AM, 12PM, 6PM
Sat–Sun: 10AM, 2PM
TikTok
Best: Tue–Thu 7–9PM EST
Also: 6–8AM, 12–3PM
🔥 Peak Recruiting Window
Sunday 7–9PM — highest intent viewers. Post your strongest recruiting content here.
This Week

Training Hub

The 100 Million Dollar Playbook — Full training library for agents at every level.

Playbook
Training Course
Monday — Braydon Cameron
  • Training & Activity Expectations
  • Schedule Expectations (MBS), meetings, calling hours
  • Lead Tiers & Vendors
  • Impact Mobile / AWS / ARIAS LIFE
  • Release Call with JA
  • NIPR & E-APP: Licenses, submission, and E-APP link
Homework: Read Agent Playbook.
Tuesday — Brandon Bennett
  • 100 Presentations strategies
  • HC vs. Ref Results
  • Weekly Goals: Minimum $2,000, aim for $4,000 ALP
  • Surveys: Required for sales over $100
  • Sales Notes in AWS deadlines
  • Trial/Decline Sheet & height/weight chart
  • Scheduling bridge appointments
  • Coded Sale process
Homework: Google Calendar schedule. Weekly activity breakdown. Complete coded sale.
Wednesday — Evan Pinkerton
  • HC Phone Script & Rebuttals: minimum 30 min roleplay
  • Million Dollar Script Walkthrough (skip "no cost")
Homework: Record initial HC presentation. Roleplay 10 phone scripts with partner (min 1 hour).
Thursday — Saleem Mustafa (REFS)
  • Referral Importance: all-or-nothing approach
  • Collect & Prepare Referrals: best practices
  • Phone & Text Scripts for beneficiaries/emergency contacts
  • Preso Script Walkthrough (full presentation)
  • Belief in Product: Income Protection + Freedom of Choice
  • Handling Objections: "Think about it," "Can't afford," "Have insurance"
Homework: Record beneficiary/emergency contact collection. Record full beneficiary presentation.
Friday — Angel Perez
  • Promotion Structure: advancement path
  • Vision Cast: TP, SA, MGA levels
  • Growth Bonus overview
  • Discord Usage
  • Transition into first month sales training with Joey starting following Monday
Homework: Create a list of 10 people to build with. Write down leadership goals.
F1 Training with Joey — Mon, Wed & Thu
Week 1
  • Referrals — most important thing in the business
  • 50% higher close ratio, 70% higher set ratio
  • Turns every lead into 5+ more
  • Mastery of appointment setting & calling scripts
  • 100% set and show ratio strategy
Weeks 2 & 3
  • Main script section by section
  • Rapport, friendship, relationship building
  • Straightline, company explanation
  • WL vs. TL
  • FOC, Final Expense, & Inflation
  • Painting the picture & Union Read-off letter
Week 4
  • Retention & Closing
  • Pitching options, hard closing
  • Medical questions & e-app strategies
  • Rated risk and solidification
  • REPS, ROLE PLAY, FILM REVIEW

FAQ Library

Pre-written answers to every common question.

AI FAQ Responder

Paste any question and AI writes the perfect answer:

Analytics

Your full recruiting funnel at a glance.

312
DMs Sent (30d)
+43 vs last month
34%
Response Rate
Up from 18%
28
Interviews Booked
9% conv rate
6
Agents Hired
21% of interviews
40h
Hours Saved/mo
vs manual work
Source Breakdown
Conversion Funnel
Top Performing Messages

Settings

Your profile, links, and integrations.

Profile & Links
Integrations
ManyChat Integration Not Connected

ManyChat lets you send Instagram DMs through Meta-approved channels — no ban risk. Connect your account once and use it from the Send Queue in Messages.

How to get your API key:
1. Go to manychat.com and log in
2. Click your profile → SettingsAPI
3. Click "Generate Token" and copy it
4. Paste above and click Connect
Open ManyChat
Custom Domain Not Connected

Connect your own domain from GoDaddy, Squarespace, or any other registrar to host your pipeline site at your custom URL (e.g. joinmyteam.com).

DNS Setup Instructions
GoDaddy
1. Log in to GoDaddy.com
2. Go to My Products → DNS
3. Add a CNAME record
   Name: www
   Value: your-site.netlify.app
4. Save and wait 10–30 min
Squarespace
1. Log in to Squarespace.com
2. Go to Domains → your domain → DNS
3. Add a CNAME record
   Host: www
   Data: your-site.netlify.app
4. Save and wait 10–30 min
To host your pipeline site on a custom domain, you need to host the HTML file on a service like Netlify (free), GitHub Pages (free), or Vercel (free). Upload your pipeline site HTML file, get the hosting URL, then point your domain to it via CNAME.
Free Hosting Options
Easiest option: Go to netlify.com/drop, drag and drop your pipeline site HTML file, and Netlify gives you a live URL in seconds. Then point your GoDaddy/Squarespace domain to that URL.
YOUR MGA CONTRACT = YOUR NFL CONTRACT
Start Recruiting Now.
Get Promoted Fast.
The fastest path to serious money runs through one thing: building a team. Here's the roadmap.
Your Career Path
Agent
Agent
$500–$2K/wk
SA
1 Recruit
+ 1 VIP
Supervising Agent
$2K–$5K/wk
GA
General Agent
$5K–$10K/wk
MGA
🏆
MGA
$10K–$50K+/wk
The SA Shortcut
Your first management contract — the Supervising Agent (SA) — happens when you bring in your first recruit. That's it. One recruit + one VIP.

From the moment you hit SA, you earn override commissions on everything your recruit writes — without reducing their pay. You get paid on their work. Forever.
The MGA Contract
This is often called the NFL Contract of the industry. MGA agents run entire agencies and earn overrides on hundreds of agents below them.

MGAs in this company regularly earn $50K+ per month within 6 months – 2 years. It's a percentage of everything your organization produces.
1
Recruit to hit SA
15%
Avg Override as SA
$50K+
MGA Monthly / mo
Income Potential
Start recruiting now — not later
Every day you wait is a day you stay at agent level. One recruit + one VIP = SA. SA = overrides. The agents who recruit early get promoted first, period.
What to Tell New Agents About Recruiting
"You don't have to wait until you're fully licensed to start recruiting. The earlier you recruit, the faster you get promoted."
"Think about who in your life is driven and wants more. One text to the right person could change both of your lives."
"SA is just one recruit + one VIP. That's your first promotion and your first taste of getting paid on someone else's work."
"The MGA contract is your NFL contract. Agents who go all-in early are making $50K+ a month in 6 months – 2 years. It's compounding."

Access Control — Pipeline Site

Give recruits a passcode to unlock their Weekly Check-ins page. They get the Pipeline Call, Brandon Bennett's exam video, and the SA Vision guide.

Pipeline Call
Company Overview — Tuesday 7PM
Brandon Bennett Video
Pre-licensing exam walkthrough
SA Vision Guide
Career path & income roadmap
Active Passcodes Each recruit gets one code to unlock their page
Add a new recruit passcode:
Recruit Name
Passcode to give them
After adding, text them their code. They enter it on the pipeline site under Weekly Check-ins.
How It Works
1
Recruit enrolls in XCEL and confirms to you
2
Add their name + passcode here, then text it to them
3
They go to Weekly Check-ins on the pipeline site and enter their code
They unlock: Pipeline Call + Exam Video + SA Vision
Default Codes

These universal codes work for anyone — use them for testing or before you add individual codes:

XCEL2024
GLOBELIFE
PIPELINE2024
STEP 1 OF 17
Title
Body
Arrow keys work too
GL
Welcome to GrowthOS
Your complete AI recruiting platform for Globe Life. Take the 3-minute interactive tour — or skip and explore on your own.
17
Sections
~3min
Length
100%
Interactive
Skip — I’ll explore on my own
🎉
You’re ready, Shane!
Tour complete. Your quick-start checklist:
Add your first real prospect in Pipeline
Send a new hire the XCEL signup instructions
Copy and send the Pipeline Call info
Generate your first cold DM in AI Outreach
Connect Twilio SMS in Settings for real texting